United Parcel Service Inc. and TheEntrepreneurschool.com will hold a free four-hour seminar July 27 in Atlanta aimed at teaching small and medium-sized companies how to sell abroad.
"We'll be teaching you everything you need to know about importing and exporting," Jim Beach, one of the founders of the TheEntrepreneurschool.com, told GlobalAtlanta.
Mr. Beach and the website's other co-founder, Chris Hanks, who also heads the entrepreneurship program at the University of Georgia's Terry College of Business, will lead the program.There will be instruction in how to get business partners overseas, how to finance imports and exports and getting products listed on foreign Internet search engines, said Mr. Beach.
The seminar will be held from 8:30 a.m. to 12:30 p.m. at the Metro Atlanta Chamber, 235 Andrew Young International Blvd. in downtown Atlanta. For more information or to register, go to www.ups.com/seminar.
UPS is participating in President Obama's push to double exports over the next five years. The company's chairman and CEO, Scott Davis, was recently named to the President's Export Council.
The company hosted U.S. Commerce Secretary Gary Locke in February to announce that it would work with the Commerce Department to help small and medium-sized companies find new export markets. Less than 1 percent of U.S. companies export, and of those that do, 58 percent export to only one country, Mr. Locke said at the time.
Although many business owners view selling overseas as risky, it can actually reduce risk, said Mr. Beach.
"Every new country you get is like a new revenue stream," he said. "It's really a good way to diversify your risk."
The Atlanta seminar is the first in a series with additional events in San Jose, Calif., Dallas, Chicago, Cleveland and Providence, R.I.