Atlanta Outpost Helps French Software Firm Reach $50M in Annual Recurring Revenue

Editor’s note: This article originally appeared on Hypepotamus. It is published on Global Atlanta as part of our content partnership with the Southeast’s top source for innovation news. Sign up for Hypepotamus newsletters here. 

Only a small fraction of SaaS businesses ever reach $10 million in ARR. The percentage of those that reach $50 million? A tiny fraction of that. And that number may continue to shrink as many SaaS businesses confront new AI realities.

But that $50 million revenue milestone is what SaaS communications company Ringover announced this week.

Key to its growth? New AI products, of course. But also, the company credits much of its momentum to a bet it made on Atlanta back in 2022, when it opened up its American headquarters in the city and staffed up with local B2B SaaS talent.

Atlanta was picked by the venture-backed, Paris-based startup because of its relatively close timezone to France, the fact that it is a hub for Air France, and because of its lower cost of living compared to other big cities in the United States. On the business side, the city’s strong B2B SaaS talent pool was very attractive for Ringover, CEO Renaud Charvet (seen in featured photo) told Hypepotamus.

Charvet, who moved to Atlanta with the opening of the Atlanta office, pointed to the fact that Atlanta has a history of building strong SaaS businesses like Calendly and Mailchimp.

Ringover now employs about 10 people in Atlanta, with plans to expand to nearly 30 across the U.S. The company has 320 employees globally.

An AI Update

Ringover competes in the crowded unified communications space alongside players like RingCentral. But in the past year, the company made a calculated AI bet that appears to be resonating: Rather than slapping “AI” on everything, Ringover shipped three distinct products designed to augment, not replace, human sales and support teams.

That included rolling out AIRO Coach (which provides real-time AI guidance during live calls and provides next-best actions pulled from CRM data and call context), AIRO Voice (an always-on AI agent that handles routine inquiries), and Pitch Room (that lets sales reps and support agents rehearse calls with an AI before talking to actual prospects).

This highlights Ringover’s focus on automation where it makes sense, human expertise where it matters.

Other Signs of Ringover Growth

Ringover’s customer base — SMBs, staffing firms, recruiting agencies, real estate, insurance, and education companies — represents sectors where communication tools have historically been clunky and fragmented.

The company’s growth (30% year-over-year, according to Charvet) shows that Ringover understands the changing communications world and what customers demand today.

On the team side, Ringover (which raised a $20 million Series B in 2023) recently hired Erich Hugunin, a sales veteran with nearly 20 years of experience, as VP of Sales for North America. It has also deepened partnerships with platforms like Odoo, Bullhorn, Zendesk, and HubSpot, and it recently earned top rankings on software review site Capterra for call center solutions.