UNDER AN INNOVATIVE PROGRAM THAT SEEKS TO PROVIDE ONE-ON-ONE DISCUSSIONS BETWEEN EUROPEAN ECONOMIC DEVELOPMENT OFFICIALS AND THE REPRESENTATIVES OF SOUTHEASTERN FIRMS, LOCAL BUSINESSMEN WILL BE ABLE TO LEARN MORE ABOUT SPECIFIC OPPORTUNITIES IN EUROPE WITHOUT HAVING TO CROSS THE ATLANTIC.

FROM NOV. 15-18, THE EUROPEANS WILL BE AVAILABLE FOR THESE DISCUSSIONS AT THE SWISSOTEL IN ATLANTA THROUGH A PROGRAM ENTITLED SITE ’93 – SETTING UP IN EUROPE – THAT HAS BEEN PUT TOGETHER BY THE FRENCH GROUP, ADHESION & ASSOCIES; THE ACCOUNTING FIRM OF ARTHUR ANDERSEN; AND THE LAW FIRM, KILPATRICK & CODY.

THE FORMAT ALLOWS FOR ONE-ON-ONE MEETINGS AND THE COMPANIES CAN COUNT ON CONFIDENTIALITY, SAID MICHEL C. SEBEO OF ADHESION & ASSOCIES, WHO MOVED TO ATLANTA EARLIER THIS YEAR TO LAY THE GROUNDWORK FOR THE EVENT.       THE COMPANIES’ REPRESENTATIVES ALSO WILL BE ABLE TO DEVELOP PERSONAL RELATIONSHIPS THAT SHOULD SERVE THEM WELL. THIS IDEA IS VERY DIFFERENT FROM THAT OF A LARGE CONFERENCE WHERE THERE ARE MANY SPEECHES BUT LITTLE TIME FOR THE DEVELOPMENT OF RELATIONSHIPS.

MR. SEBEO IS SEEKING REPRESENTATIVES FROM SOME 100-TO-150 COMPANIES, WHO ARE AWARE OF THE ENORMOUS MARKET A UNITED EUROPE NOW OFFERS WITH MORE THAN 320 MILLION PEOPLE, BUT WHO HAVE BEEN RELUCTANT TO UNDERTAKE A EUROPEAN-WIDE TOUR.  THE PROGRAM IS NOT SEEKING COMPANIES FROM ANY PARTICULAR INDUSTRIAL SECTOR, BUT RATHER WANTS QUALITY COMPANIES WITH GOOD PRODUCTS, ACCORDING TO MR. SEBEO, WHO ADDED THAT THE $300 PROGRAM FEE SHOULD BE CONSIDERED A BARGAIN WHEN COMPARED TO THE COSTS INVOLVED IN A BUSINESS TRIP TO EUROPE.

A COMBINATION OF FORCES IS MAKING IT AN ATTRACTIVE TIME TO INVEST IN EUROPE RIGHT NOW, HE SAID.  THE WEAKENING OF EUROPEAN CURRENCIES PROVIDES AN OPPORTUNITY FOR U.S. INVESTORS AS DO LOW INTEREST RATES AT HOME.

INCLUDED AMONG THE COUNTRIES WHICH WILL BE SENDING REGIONAL REPRESENTATIVES ARE: BELGIUM, DENMARK, FRANCE, GERMANY, GREAT BRITAIN, IRLEAND, ITALY, MONACO, NETHERLANDS, PORTUGAL, SPAIN AND SWITZERLAND.

FOR MORE INFORMATION, CALL MR. SEBEO AT (404) 681-6990, OR FAX. (404) 223-7155.