Business with the U.S. – Understanding a Contradictory Country

Learn how to avoid major cross-cultural mishaps when doing business with U.S. Americans.

The 2020 elections and the imminent change of leadership once again proved that the United States continues to be a country filled with contradictions and contrary cultural trends.

The United States is an exciting country. And a strange country. And many other adjectives. Especially right now, during a time of disruption, political change, and social unrest, this superpower of a nation is displaying its inconsistencies stronger than ever.

Yet, despite some contradictions, the U.S. remains an important global player. In order to successfully work with U.S. Americans, having a deeper understanding of the country’s cultural nuances is a critical requirement. The “American Way” isn’t always a clean-cut, singular process.

Do you want to accelerate your business success in the USA? Are you interested in protecting your investment in talent and assets?

Then you want to learn how to avoid major cross-cultural mishaps when doing business with U.S. Americans.
This webinar will walk you through the influences and frameworks of the business culture in the United States. It will showcase strategies and tools for organizations who want to minimize and even close the Culture Gap to the U.S.
In this webinar you will:
• learn to identify the main cultural values of the United States and how they might differ from those in your culture
• understand how these values impact communication, relationships, teamwork, and leadership
• develop an understanding of the cultural dynamics of business practices and behavior patterns
• discover tools and strategies which will boost your USA business