Developing a Successful International Business Strategy

Join World Trade Center Savannah, in partnership with the Georgia Small Business Development Center, for an immersive workshop to develop an international plan for your company.

Have you considered growing your business globally? There’s no better time than now to leverage the resources, benefits, and opportunities of globalization. The United States is the world’s largest exporter of services with global competitiveness in audiovisual, banking, energy services, express delivery, information technology, insurance, and telecommunications. Likewise, 97.5% of the 300,000 U.S. companies that export are small and medium-sized businesses. The United States has free trade agreements with 20 countries to help U.S. companies access markets, create jobs, and compete on the global stage. International Trade Consultant Dimitris Kloussiadis will cover the following components of an effective import/export plan.

Topics will include:
– Organizational and product readiness
– Market research
– Guidance for developing your strategy and marketing plan
– Promoting your products in target markets
– Complying with U.S. and foreign regulations

Part one of this four-hour workshop will aid you in assessing your readiness, understanding what you need to know, and considering all options before pursuing an international strategy.

Part two will introduce you to those topics needed to develop and implement your strategy: international pricing and cost issues, proforma export quotations, payment terms, and risk assessment.

Each part is two hours, with a one-hour lunch and networking break between sessions.