Entering the Global Economy Through a Digital Marketplace

International eCommerce can be a good way for small and medium size businesses to not only expand their global footprint, but also create a sustainable and diverse business model. In a digital world where people and shoppers conduct most of their purchases online, digital marketplaces offer a great platform for businesses to put their products in front of customers from across the world and scale quickly. Join the Mayor’s Office of International Affairs and the Metro Atlanta Chamber for a conversation with industry experts about why eCommerce matters now more than ever and how your business can take advantage of this way of doing business. Learn about retailing in the age of eCommerce, how to set up your own marketplace, the importance of website optimization and SEOs, and available resources to get your business on a digital marketplace.

Agenda:

Atlanta Resources to Support Exporters: Cesar Vence, Deputy Director, City of Atlanta Mayor’s Office of International Affairs Michael Theisen-Jones, Senior Manager, Global Business Development

The Rise of Digital Globalization: Dr. Evaristo Doria, Senior Lecturer/Co-Director Minor in International Business, Georgia State University

Accelerating International Sales Using the Power of Amazon: Nader Motazed, Global Product Marketing Manager , Amazon

Company Testimonial: Amy Baxter MD, FAAP, FACEP, CEO, Pain Care Labs [TBC]