AS THE GLOBAL MARKETPLACE BECOMES INCREASINGLY COMPETITIVE, INTERNATIONAL COMPANIES ARE TURNING TO NEW TECHNOLOGIES ON THE INTERNET TO PROVIDE SUPERIOR CUSTOMER SERVICE THAT WILL HELP THEM GET AN EDGE, SAID ALEKSANDER SZLAM, CEO OF ATLANTA-BASED MELITA INTERNATIONAL CORP., AT A BREAKFAST ON OCT. 8.
MELITA, A PROVIDER OF INBOUND AND OUTBOUND CALL PROCESSING SOLUTIONS, IS WORKING WITH ISRAEL-BASED VOCALTEC, INVENTOR OF THE INTERNET PHONE, THE FIRST SOFTWARE TO ALLOW VOICE AND AUDIO COMMUNICATIONS OVER THE INTERNET, TO DEVELOP THE TECHNOLOGY FOR USE IN CALL CENTERS.
ALTHOUGH CLIENT CONTACT IS IMPORTANT TO DOING BUSINESS, “IT’S JUST NOT REASONABLE TO VISIT EVERY CUSTOMER PERSONALLY,” SAID MR. SZLAM.
TELEPHONES AND FAXES HAVE BEEN THE PRIMARY MEANS OF KEEPING IN TOUCH, HE ADDED, BUT THE INTERNET PROVIDES QUICKER AND MORE VARIED COMMUNICATION.
THE INTERNET ALLOWS TELECONFERENCING, AND CAN HELP ALL PARTIES INVOLVED IN THE CONVERSATION LOOK ON-LINE AT THE SAME DOCUMENT, AT THE SAME TIME, HE SAID. DOCUMENTS CAN ALSO BE EXCHANGED ELECTRONICALLY OR OVER THE INTERNET ALMOST INSTANTANEOUSLY, ADDED MR. SZLAM.
MR. SZLAM WILL BE PARTICIPATING IN A COMMUNICATIONS BUSINESS DELEGATION TO ISRAEL JAN. 3-12.
THE BREAKFAST SEMINAR ON THE TELECOMMUNICATIONS INDUSTRY IN ISRAEL WAS HELD AT THE GEORGIA CENTER FOR ADVANCED TELECOMMUNICATIONS TECHNOLOGY (GCATT), AND WAS SPONSORED BY THE AMERICAN-ISRAEL CHAMBER OF COMMERCE.
FOR MORE INFORMATION ABOUT THE SEMINAR OR THE TRIP TO ISRAEL, CALL LISA PERLIN AT (404) 874-6970.