Atlanta-based NCR Corp. said Thursday its Blockbuster Express movie rental business will be unaffected by Blockbuster Inc.’s bankruptcy filing.

“It’s business as usual for us,” said NCR spokesman Jeff Dudash.

NCR used its own capital for the 7,000 Blockbuster Express machines, which are located in retail stores throughout the United States, Mr. Dudash said.

NCR also buys movies for the machines independently from Blockbuster, although it does pay Blockbuster for the use of the company name. 

“Blockbuster has been the preeminent brand in the entertainment business for more than 20 years and that brand is a tremendous asset that continues to resonate with consumers as a great movie experience,” Justin Hotard, vice president and general manager of NCR Entertainment, said in a news release.

Blockbuster declared Chapter 11 bankruptcy after reaching an agreement with a group of bondholders that would reduce the company’s debt from nearly $1 billion to about $100 million.

Blockbuster said its operations in the U.S., Canada, Denmark, Italy, Mexico, and the United Kingdom would continue as usual, although the company will cut funding for operations in Argentina, which have “experienced continued shortfalls in operating cash flow.”