When COVID-19 hit in Mexico, the playbook for Coca-Cola Co. in its top market per capita went out the window. Not only did executives find themselves flying blind thanks to incomplete data and confusing news reports, but they also saw some of their key sales channels suddenly pummeled by government-mandated shutdowns that varied by city […]
Mexico
Mexicans in the South: From Agriculture Diplomacy to Anti-Immigrant Dialogue
Since the early 1900s, Mexicans settling in the Southern United States have always straddled a line between discrimination and assimilation, but the today’s rancorous debate over immigration policy has its roots in more recent shifts. That was the consensus of Mexican Consul General Javier Diaz de Leon and Julie M. Weise, author of Corazon de Dixie: […]
Mexico Team Fuels Atlanta Software Firm’s Rapid Growth
The key to success is all in the name for NearShore Technology. The metro Atlanta-based software firm was just named to the Inc. 5000 list of fastest-growing private companies for the third straight year, with a 92 percent growth rate since 2018. Its secret? A large team that is overwhelmingly based outside the U.S. […]
Helping Small Companies Decode the U.S. Canada Mexico Agreement
Combing through the chapters of the new U.S.-Mexico Canada Agreement, the successor to NAFTA, may seem daunting to those who don’t fancy themselves trade wonks. But to the experts, the general thrust of the deal that entered into force July 1 is clear: It’s a necessary modernization of a 1990s framework that made North America […]
Emory, Mexican Consulate Test 500 for COVID-19 Over Weekend
The Consulate General of Mexico teamed up with Emory University to offer guaranteed COVID-19 testing to the Mexican and Latino communities over the weekend. Volunteers at the consulate’s Ventanilla de Salud, or health window, acted as interpreters for researchers from the Rollins School of Public Health led by Jodie Guest, vice president of the epidemiology department. […]
Mexico City’s Open for Atlanta Tourists, but Are They Bold Enough to Travel?
Mexico City is ready for Americans, tourism professionals said this week on a call hosted by the Mexican Consulate General in Atlanta; the only question now is how desperate they are to get out of town. While U.S. citizens barred from most of Europe in what would be prime travel season as COVID-19 cases here continue […]
Mexican Trade Official: Food Security, Trade Certainty Aided by USMCA
Despite the objections of some Georgia growers, a Mexican trade official said the new USMCA trade deal helps ensure year-round access to fresh fruits and vegetables for Americans — one of many benefits she pitched from the newly enacted agreement that provided needed “certainty” in North American trade. The improved nutrition underpinned by the NAFTA […]
Brazil and Mexico: Populist Presidents Cope With Pandemic Realities
Leadership failures in Mexico and Brazil in taking the coronavirus pandemic seriously are hitting Latin America’s two largest countries doubly hard, as they cope with economic downturns in addition to a pressing public health crisis. Mexico, however, could be less suited to a swift recovery, Michael Reid, “Bello” columnist and senior editor at The Economist […]
Inspired by Global Flavors, Atlanta’s High Road Ice Cream Now Looks to Sell to the World
High Road Craft Ice Cream’s founders showed up at a trade show in Shanghai with high hopes of dazzling Asia’s culinary world with their globally inspired flavors. Their product, however, arrived as a soupy mess, dashing their hopes of an export deal and providing a cautionary tale about the perils of going too far, too fast. […]
President Trump’s Immigration Ban: Unwinding the Impact and Exceptions
Editor’s note: This post is published as part of Kuck Baxter’s annual sponsorship of Global Atlanta. While it’s clear that President Trump’s widely publicized executive order last week limits legal immigration into the U.S., the action includes a wide range of exemptions and muddy definitions that make it hard for companies and families to decipher who can get […]
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