The Irish Development Agency of Ireland (IDA) has announced that Sensormatic Electronics Corp. of Deerfield Beach, Fla., a leader in the electronic loss prevention industry for retail and non-retail businesses, will establish its first European manufacturing plant in Ireland.

The company will spend more than $24 million, with Irish government support, to modify, expand and equip an existing 80,000 square foot building,  according to Lorcan O’Reilly of the IDA’s Atlanta office which is responsible for the Southeast.  At present, Sensormatic’s European market, which accounts for half of its worldwide revenues of $500 million, is supplied from its facilities in Florida and Puerto Rico. 

The facility in Cork will manufacture a line of security systems incorporating electronic article surveillance (EAS), including electronic detection units based on high frequency radio technology, electronic product labels, re-usable plastic alarm tags, ink tabs and disposable labels which are fixed to the merchandise being protected.  The project, said Mr. O’Reilly, should create 870 jobs within five years, and will benefit from investment incentives provided by the government for equipment purchases, training and construction costs.

For more information concerning IDA investment incentive programs, Mr. O’Reilly may be reached by telephone at (404) 351-8474, or by fax at (404) 351-8568.