Student designs are wrapped around buses Coke donated to Japanese schools. Buses given to special needs schools are wheelchair accessible.

Coca-Cola Co.’s Japan Reconstruction Fund on Oct. 18 dedicated one new bus for each of five high schools in the region affected by the tsunami and earthquake that devastated the country last March.

The buses were donated to three vocational schools and two support schools for children with disabilities at a total cost of about 100 million yen, or about $1.2 million.

Coca-Cola hosted a design contest themed around recovery to encourage local students to be active in revitalizing their community in the Iwate prefecture. Winners from three different schools were chosen to have their designs wrapped around the buses.

The fund was set up on March 24, 2011, nearly two weeks after the March 11 disaster. Total support from the fund has exceeded 2.5 billion yen ($31.5 million), including 7 million bottled beverages.

Click here for more information about the fund.


As managing editor of Global Atlanta, Trevor has spent 15+ years reporting on Atlanta’s ties with the world. An avid traveler, he has undertaken trips to 30+ countries to uncover stories on the perils...