International franchise expert Bachir Mihoubi, president and CEO of FranCounsel Group, outlines pitfalls that companies face when taking their brands overseas and how to choose names that translate across borders.

Where should American purveyors of salty pretzels, sweet treats and fried chicken look for new customers? Sometimes in the very countries that seem the most unlikely based on news headlines and economic data,…

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As managing editor of Global Atlanta, Trevor has spent 15+ years reporting on Atlanta’s ties with the world. An avid traveler, he has undertaken trips to 30+ countries to uncover stories on the perils...