Sunday, the restaurant menu and payment app born in France and led in the U.S. by a recently returned Atlanta native, has raised $100 million to help expand the technology to even more locations and partners.
Sunday entered the U.S. market earlier this year led by Christine De Wendel, who lived in Paris and ran ecommerce firms for more than a decade before bringing her family back to Atlanta.
The company promptly raised a $24 million seed and boasts a staff of 170 across offices in London, Paris, New York, Atlanta, Madrid and Barcelona five months later, signing more than 1,500 restaurants with transaction volume of $1.59 billion. More than 1.1 million customers have paid with Sunday, with 2,000 servers receiving more than a million dollars in tips through the app — importantly, the total tips have been 40 percent higher than those who paid without it. The app has integrated with many of the most frequently used point-of-sale systems in the industry. Buckhead Life Restaurant Group in Atlanta is among the many that have signed on with the platform.
Sunday is premised on scanning a QR code with an app to pay at the end of the meal, saving both the diner and the restaurant the sometimes-tedious 15-minute (on average). Diners get to leave sooner, and restaurants see higher table turnover and spend.
With the $100 million raised from partners including existing partner Coatue, the company is planning some acquisitions as well as organic growth in North America and Europe.
“This new investment round is a remarkable opportunity for sunday to build a powerful tech stack and develop new product features such as ordering and loyalty programs. It also allows us to accelerate in the U.S. market by growing our sales, operations and partnerships teams,” Ms. de Wendel, co-founder and CEO of the U.S. at Sunday, said in a news release. “We are now in a very good position to hire top talent to drive the speed and stellar execution needed to succeed.”
